At Beyond Marketing, B2B marketing isn't just a service – it's a creative journey. Maarten Van Erdeghem, the Managing Partner, shares how StoryChief became the essential tool that transformed their approach to social media management and helped them regain precious hours each week.
An 'out-of-the-box' approach to B2B marketing
Beyond Marketing is a B2B marketing agency looking to make a difference. For Maarten and his team, B2B marketing is anything but boring. Their journey began with a passionate commitment to infuse creativity into the often formal world of B2B marketing.
Automated social media management
Managing and planning social media content across a multitude of channels can be a demanding and time-consuming task. Beyond Marketing faced this challenge head-on. With up to 50 social media channels to maintain daily for their clients, it was clear that a solution was needed.
We needed to find a way to streamline our social media management, saving both time and effort, while limiting manual errors.
The search for an all-in-one solution
Beyond Marketing started their quest for an all-in-one tool that could not only create and manage social media content efficiently but also provide valuable reporting insights for their clients. Their existing process lacked the ability to schedule posts in advance, forcing them to publish each social media post individually on each channel, a time-consuming task.
The quest for a solution led Beyond Marketing to StoryChief, a platform designed to cater to content creation, management, and reporting needs. Maarten notes, "StoryChief turned out to offer exactly what we were looking for."
StoryChief came packed with features that aligned seamlessly with Beyond Marketing's requirements. It not only streamlined their content creation and management but also offered an innovative solution to schedule posts in advance, saving them valuable time.
The power of 'Campaigns' to stay organized and on track
For Maarten, one standout feature of StoryChief is 'Campaigns.' This tool allows Beyond Marketing to efficiently organize their clients, making it simple to access social media statistics and insights for each client. It's a feature that aligns perfectly with their commitment to serving clients efficiently, and exceeding their expectations.
StoryChief truly aims to help us serve our clients more efficiently.
Beyond Marketing's journey with StoryChief is not just about streamlining processes; it's a story of creativity and efficiency coming together to deliver outstanding B2B marketing results.