- What is a content writing checklist?
- A content writing checklist is a repeatable set of steps that takes a piece from brief to published. This one covers seven: plan the brief and intent, write a strong headline and hook, structure for skimmers and machines, add real substance and sources, optimize for SEO, optimize for AI answer engines (GEO), then edit, fact-check, and ship.
- How do I write content that gets cited by AI (GEO)?
- Open each section with a direct, quotable answer of 40 to 60 words, then add detail. Add a 5 to 7 question FAQ with FAQPage schema, cite authoritative sources roughly every 150 to 200 words, use comparison tables and lists, and keep facts and the published date current. These make your passages easy for engines like ChatGPT, Perplexity, and Google AI Overviews to extract and quote.
- What is the difference between SEO and GEO for writers?
- SEO optimizes a page to rank as a clickable link in search results, measured by position and traffic. GEO, generative engine optimization, optimizes the writing so AI answer engines quote and cite it inside their responses, measured by citations and share of voice. In 2026 you write for both: clear structure and metadata for search, and self-contained, sourced answers for AI.
- How long should a blog post be in 2026?
- Length follows the topic and intent, not a word target. Cover the question completely and cut everything that does not earn its place. Comprehensive pillar pieces often run 1,500 to 3,000 words, while a focused how-to can be far shorter. Depth, original insight, and structure matter more to both readers and AI engines than raw word count.
- Can I use this checklist with my AI assistant?
- Yes. You can install it as a free skill in Claude, Cursor, ChatGPT, Windsurf, or Gemini. Your assistant then walks you through every step as it drafts, structures, and optimizes the piece with you, instead of leaving you with a static page to remember.
- How often should I update published content?
- Treat publishing as the start, not the finish. Revisit important pages on a regular cadence to refresh statistics, examples, and the published date. Freshness is a ranking and citation signal, and updating a page that already ranks is often the fastest way to win or keep an AI citation.