SaaS·Netherlands
Swydo saves hours a day on content distribution
The reporting SaaS automated content workflows and distribution, saving 2-3 hours a day and boosting distribution efficiency 70%.
Aarti BhanushaliContent Marketing, Swydo- Based in
- Netherlands
- Category
- Reporting software
Capabilities used
3 hrs
Daily time savings on content tasks
70%
Increase in distribution efficiency
Swydo builds automated reporting and monitoring for digital marketers, agencies, and freelancers, all about making client reporting simple. Its own content operation deserved the same simplicity.
Before StoryChief, content distribution was manual: a pile of Google Docs and endless versions, made worse by working with freelancers. At some point, productivity was clearly taking the hit.
“I just wanted a simple platform where I could write content, distribute it, maintain a content calendar, and get my team to review it without sending them different briefs.”
Swydo set out to centralize copy editing and version control, and got more than that: creation and review in one place, plus automated distribution and performance alongside it.
“My initial idea was to centralize copy editing and versions. I landed on StoryChief, which was even better, because I could also distribute that content far more easily.”
The team now saves 2-3 hours a day, distribution efficiency is up 70%, and those hours go to strategy instead of busywork.
